Social Networks and Recruiting

According to a survey by recruiting platform Jobvite nearly three-quarters of companies surveyed are using social networks for recruiting, and 58.1% said they had successfully hired a candidate found through a social network.

LinkedIn was the top social network looked to for hiring, used by nearly 80% of companies recruiting through social media. It also provided the most success, with about 90% of companies who had hired through a social network reporting they found the candidate on LinkedIn. While Facebook and Twitter were used for recruiting by about 55% and 45% of companies, respectively, they led to far fewer hires: 27.5% for Facebook and 14.2% for Twitter.
Success in this area is leading almost half of employers to increase recruiting program spending on social media. At the same time, more than a third of companies were lowering spending on job boards and search firms.

“While the economy begins to recover, companies looking to make new hires are seeking the most cost-effective, efficient ways to find new talent. As our third annual survey shows, social network recruiting has become a mainstream channel for employers who need access to talent,“ said Dan Finnigan, President and Chief Executive Officer of Jobvite. “Job boards launched a revolution in recruiting more than 15 years ago. And now, social networks are doing the same – but in a targeted way. Through social recruiting, companies are learning they can find the best talent efficiently, without making a major investment.“

source:http://social-media-optimization.com/2010/08/social-networks-and-recruiting/