Competition Analysis in SEO is divided in two steps : Step One – Off page analysis and step two – On Page Analysis . Today I will write few words about step two – on page analysis.I’ve previously posted an article with100 SEO tools for webmasters that can help you to watch your competitors on your niche , but before using those tools ,you need to know a few more things about this.
On-Page Elements
As evident from the term, these are the website qualities that can be found within the web pages of your competitors site.
Below it’s an example of HTML code from my blog.This kind of code can be found on any other site that,it’s considered the most important part of a site’s code.
01 (!doctype html)
02 (html)
03 (head)
04 (title)Nice Blogger’s SEO Blog(/title)
05 (meta name=”Description” content=”Nice Blogger’s SEO Blog”)
06 (/head)
07 (body)
08 (h1)Insights about SEO(/h1)
09 (p)Insights about SEO,Social Media,Link Building and Make Money Blogging from a Nice Blogger..(/p)
10 (/body)
11 (/html)
There are five on-page elements that must be analyzed :
Title -Keyword in Title Tags – You can see this in line 04 , “04 (title)Nice Blogger’s SEO Blog(/title) ”
URL – Keyword in URl -As you see , in my URL is no keyword , but if you have a nice keyword in your url, you can easily get in front of me in SERPs.
Description -Keyword in META Description – You can see the description in line 05 in out example .There you can place your blog name and a good keyword.As you see,I’ve included “SEO Blog” in my blog’s name.
Head- Keyword in header tags -You can see an example in line 08 , I’ve included there “Insights about SEO” , SEO it’s a good keyword but it’s very difficult to be in the first results in google searches.
Google CA - Google Cache Age – Cache Age represent the number of days since Google last indexed the page listed.
source: niceblogger
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